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Senior Copywriter

Finance & Accounting



Location: Dubai (Freezones)
Date Posted: April 26th 2023

The Company

Our Client is seeking a talented and experienced copywriter to join their marketing team. As a copywriter, you will be responsible for creating compelling, high-quality copy for a variety of mediums including website pages, blog posts, email campaigns, social media, and more. The ideal candidate will have a passion for writing, excellent communication skills, and a strong understanding of the principles of SEO.

The Role

Key Responsibilities:

  • Write compelling copy for a variety of mediums including website pages, blog posts, email campaigns, social media, and more.
  • Conduct research on the product or service being marketed, the target audience, and the competition in order to create effective copy.
  • Collaborate with designers, marketers, and other stakeholders to create a cohesive marketing campaign that effectively communicates the value of the product to the target audience.
  • Craft compelling headlines and write persuasive copy that convinces the reader to take action.
  • Create a clear call to action (CTA) that tells the reader what they should do next, such as \"sign up for a free trial\" or \"schedule a demo.\"
  • Tailor the message to the medium, adapting the writing style and message to different mediums.
  • Understand the target audience and their needs, interests, and pain points in order to create copy that speaks directly to them.
  • Ensure that all copy is accurate, grammatically correct, and free of errors.

The Person

Key Requirements:

  • Bachelor\'s degree in Marketing, Communications, Journalism, English, or a related field.
  • 3+ years of experience as a copywriter or content writer in a marketing or advertising agency or in-house marketing team.
  • Strong understanding of the principles of SEO and how search engines rank content.
  • Excellent writing and communication skills, with the ability to write for a variety of mediums and audiences.
  • Ability to conduct research on the product or service being marketed, the target audience, and the competition.
  • Strong collaboration skills and ability to work well with designers, marketers, and other stakeholders.
  • Attention to detail and ability to ensure that all copy is accurate, grammatically correct, and free of errors.

Benefits

Salary

Market Rate

Job ID

CM012

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